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It’s another round

In 2004 I produced a treatment for an interactive boxing TV show, the same week of the premier of the “Apprentice” then the very next week press releases came out for “The Next Great Champ” and “The Contender”. So we had to put our show on hold to see how these shows performed. They stunk but it was a boon for boxing. There was a demand to fight the boxers who appeared on the shows. Now there are shows recruiting show UAS/Drone pilots. There is the show I am seeking talent for with XFly Films and there is another network out of Europe and I have been hearing from the talent I am lining up that they are getting calls from another reality show looking for content.

No matter how well they do in the ratings is going to be a boon for the industry. First it will erase the sigma of the evil killing and spying drones and shift the focus to the art and science in the whole process. I can see kids glued to the TV like I was to Jacques Cousteau, taking their DJI toy quad-rotors and attempting to duplicate applications they see depicted on these shows. The media is inadvertently stimulating curiosity for this technology and what is going to happen is these Drone reality shows are going to hone the focus toward beneficial applications and foster curiosity which is going to lead to more innovation. National Geographic spurred a generation of engineers. These types of programs will do the same thing and when the audience sees amazing cinematography, innovations and research in science happening. Young people are going to learn more about physics, entomology, agriculture and how we are effecting the earth both good and bad like we’ve never seen. When the viewers see it all from a bird’s eye view it is going to have an effect.

When Joe Hupy from the University of Wisconsin shows the smog over Milwaukee compared to the pristine air over Lake Michigan. When crop scientist and ag-consultants see the impact of NPK run off and how the spectral reflectivity of plants comparing those from farms using chemical fertilizers to those using microbial technologies. I can see an interest in higher math such as trigonometry when they see surveyors and civil engineers using drones. There will be a technology boom the likes which have not been imagined.